![]() ![]() The most recent victim of the so-called troll brigades was actor Aamir Khan's long-awaited adaptation of the 1994 US film "Forrest Gump" - "Laal Singh Chaddha." For a while now, there has been a concerted effort to break this system down by evoking middle class discourses like nepotism and nationalism," she noted. "It's also one of the most potent popular culture interests in South Asia, so naturally it's a desirable platform to use for propaganda. It has a pre-partition legacy and isn't necessarily a caste or class-based occupation," Suhasini Krishnan, a 28-year-old New Delhi-based media professional, told DW. ![]() I think the industry is one of the last bastions of democracy. "It's a decoy to paint Bombay films in a certain light to leverage the medium for their own agenda. ![]() Some in the film industry call these campaigns part of a larger tool to subvert freedom of expression in the arts. New hashtags, like #boycottbollywood, #boycottbollywoodforever, or ones targeting particular films, like the recently released mythological fantasy drama "Brahmastra," trend on Twitter every day. The Hindi film industry, based out of India's financial capital Mumbai and more popularly known as Bollywood, has been attempting to make a strong comeback after nearly two years of coronavirus-induced cinema closures.īut as multimillion-dollar projects make their way to the big screen once again, online campaigns calling for a "boycott" of Bollywood are dampening the comeback. ![]()
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